How do you measure results?

Monthly reports with real data: reach, engagement, follower growth, and profile clicks. No vanity metrics. Numbers that matter for your business.

It's 7:43 pm. Someone is choosing where to eat tonight.

Q: Do I need to provide photos and videos?

No. We schedule shoots directly at your venue. You keep working, we create the content. Reels, carousels, stories: everything is included.

Q: Can I approve content before it goes live?

Every piece of content goes through the TouchPoint platform. Review, comment, and approve from your phone in 30 seconds. Nothing goes live without your ok.

Q: What if I want to cancel?

No lock-in. Cancel anytime with 30 days notice. All content created during your subscription stays yours.

Q: What type of businesses do you work with?

Food and beverage businesses in Italy. Creperies, coffee shops, specialty stores, restaurants. We know the industry, the trends, and the audience that brings customers through your door.

They open Instagram. They scroll. In three seconds they decide. If your venue isn't there, it's as if it didn't exist.

of customers decide where to go by looking at social. People who don't see you assume you don't exist. People who saw you before are checking if you're still there.

The cost you don't see on your P&L.

Running social for a venue takes at least six hours a week. Shooting, editing, copy, publishing, replying to messages.

Hours a week away from the floor 6 hrs

Hours a month away from service 24 hrs

Real hourly cost (at 52 EUR/hr) 1,340 EUR

New customers attributable to that work 0

You spend time, you don't see returns 1,340 EUR/month

The lost table leaves no trace. The invoice for the six hours doesn't exist. Both are real.

Planned, not improvised.

A Reel shot in a rush between services doesn't look like a Reel planned the week before. A carousel written at 11pm after closing tells a different story than one built calmly around what you actually sell.

The difference isn't the phone. It's having a plan.

Reel

To reach new people

The algorithm pushes them outside your existing followers. Reach is 2.4 times higher than a static photo.

Carousel

To explain what you do

Your supply chain, the seasonal menu, why a dish is built that way. Five slides to build trust before the customer walks in.

Story

To keep the rhythm

The day unfolding, tonight's event, "we're open until 11pm." Things that don't deserve a permanent post but the regular audience watches.

Knowing this isn't the exception. It's the work.

@mistercoffee_bistroReels to bring new people in. Carousels to explain what you do. Stories to keep the daily rhythm.

Approve. Publish. Move on.

Everything we make goes through TouchPoint. Open it on your phone, see the Reel ready, read the caption, check the grid. Approve in 30 seconds. Nothing goes live without your ok.

Your content, always yours

Reels, photos, carousels are in the library, downloadable in high resolution whenever you want.

Phone approval

Notification, preview, approval. Thirty seconds. No email chains, no Drive folders to dig through.

Care Score and monthly reports

The health of your profile in a single number. Month over month: reach, engagement, followers, profile clicks. No likes, no vanity metrics.

What we built for our clients

Public numbers. Leave this page, hit app.benerdy.it/stats and check them yourself.

What we have done

0 Content published

0 People reached

0 Avg reach per post

0 Interactions

0 New followers gained

What it is worth

0 Hours saved

0 Equivalent ad spend

What we have done

0 Content published

0 People reached

0 Avg reach per post

0 Interactions

0 New followers gained

What it is worth

0 Hours saved

373 content pieces x 3 hrs (research, shoot, edit, copy, publish)

0 Equivalent ad spend

5.4M reach x €6 CPM (cost per 1,000 impressions)

Source: Meta Ads Manager, Italy food & beverage benchmarks

@mistercoffee_bistroThe venues behind these profiles.

Common questions

Do you only work with Reels?

No. Reels to reach new audiences, carousels to explain what you do, stories for the weekly rhythm, graphics for events and announcements. Each format does a different job. Which to use when is part of the monthly strategy, not a last-minute call.

How long before I see results?

First content goes live within 7 days. Organic growth stabilizes in 30-60 days, but you'll see increased reach and engagement from the first week.

Do I need to provide photos and videos?

No. One photo session a month, two hours at your venue, with a local photographer. You keep working, we create the content. No stock images, no AI-generated content.

Can I approve content before it goes live?

Every piece of content goes through our TouchPoint platform at app.benerdy.it. Review, comment, and approve from your phone in 30 seconds. Nothing goes live without your ok.

Is there a minimum term? What if I want to cancel?

The minimum term is 6 months. Organic growth stabilizes in 30-60 days and results become measurable over a few months: anything shorter isn't enough to tell if the service actually works. After the first 6 months you can cancel anytime with 30 days notice. All content and followers you gained stay on your profile. They're yours.

What type of businesses do you work with?

Italian venues: restaurants, bars, cafes, gelaterias, specialty stores, pizzerias. Experiences: tours, events, outdoor activities. We operate across Italy through a network of local photographers.